President’s Message

2024 was a remarkable year for MCC. While the completed proects, impressive sales records and internal measurements are noteworthy, the most significant achievement was taking the time to work on the business itself rather than just in the business. With the guidance of Ken Murray, our fractional chief marketing officer from Chief Outsiders, our team defined MCC’s Mission, Vision and Values, leading to an updated website, www.mccconstructs.com, and a clearer company purpose.

Looking ahead to 2025, there is a lot of excitement. MCC plans to expand into new states and take on exciting projects, supported by a dedicated team. If anyone at MCC can help in any way, please feel free to reach out.

Chris Herschleb, President

Featured Completed Project: My Home Estates

With great pride, the MCC team kicked off 2025 with the unveiling of My Home Estates, a premier 55-plus multifamily development in Reedsburg, WI. In partnership with KMD Development, Blowfish Architects, LLC and Vierbicher Engineering, this project was one of our largest undertakings, spanning 79,517 square feet, and 56 units.

Click the icon below to view the drone footage!

As important as this project has been to add to our portfolio of accomplishments, we are most honored to be providing solutions for Reedsburg’s housing needs. My Home Estates is the area’s first 55+ development, and with the features, amenities and quality of the homes, we are certain that residents will enjoy a comfortable place to call home.

“This was a great project to be a part of,” said Ken Hanson, MCC’s vice president of construction. “Our teams worked together seamlessly, and we were able to get this done on time and on budget.” MCC is now working on phase 2 of My Home Estates.

Featured New Project: Jefferson Hills Townhouses

MCC is fortunate to have several projects running simultaneously. Our next multifamily project is Jefferson Hills Townhouses, 54 units comprised of nine six-unit townhouses.  This new development is located off Junction Road in Jefferson, WI. In addition to the residential construction, MCC is also putting in the necessary infrastructure, including two roads to access the property. The build out is scheduled over three years, with completion in 2027.

“Jefferson, like a lot of communities in Wisconsin, needs housing inventory,” said Chris Herschleb, MCC’s president. “There’s tremendous demand as this is a growing area, with lots of new jobs and families moving to the area. We’re happy we can be a part of the solution to address this need.”

MCC Sees Continued Strong Growth in 2025.

Building off of a solid base of work over the past few years, things are really taking off in 2025. In fact, Herschleb said he expects this year’s business to exceed the record numbers that MCC achieved in 2023 and 2024. But just as with construction, a company’s growth cannot be successful without the proper foundation.

“We’ve done a ton of work over the past year to ensure we can continue to grow in a planned, systematic way without suffering the painful steps that some rapidly growing companies experience,” Herschleb said. Much of the work was focused on building the company’s operational infrastructure. “Some people might think it’s boring stuff, but we’ve invested significantly in new estimating and accounting systems, infrastructure and marketing, and now things are taking off. This is our year of applying all of these elements.”

In addition, MCC established and refined standard operating procedures and a cadence of weekly operational meetings, as well as establishing the company’s mission, vision and values, launching a revamped website, and conducting a deep analysis into its strengths and weaknesses. The result, Herschleb said, is a stronger foundation, an established culture, and operational readiness to absorb growth. Completing these elements has also allowed MCC to attract and retain talented new team members. “It’s all about getting the right people on the bus.”

Community and Culture
TNT: Takes no Talent

When you hear “TNT,” you might think of dynamite or cartoon characters like Elmer Fudd and Wile E. Coyote. However, at MCC, TNT stands for “Takes No Talent.” This concept emphasizes that certain essential behaviors, such as being on time, having positive body language and energy, maintaining a positive attitude, doing a little extra, and being prepared, require no special talent but are crucial for success.

These behaviors are not just applicable to construction projects. If everyone focuses on a few of these items, we can significantly improve our surroundings.

Employee Spotlight:
A Day in the Life of Ken Hanson

When a construction project begins to take shape, there are many visible milestones— from the foundation dig to the final signage—along with the constant movement of key personnel. But behind the scenes, beyond what most people see, there’s an intricate network of planning, problem-solving, and precision work that keeps projects on track. That’s where Ken Hanson, Vice President of Construction at Maple Creek Construction (MCC), thrives.

Hanson, 40, began his construction career in high school as a carpentry apprentice, steadily working his way up through the ranks, giving him a deep understanding of the industry’s moving parts and what it takes to maintain momentum on a complex project. So what does a typical day look like for him—if such a thing exists?

“My days are highly organized, but there’s always something that can shift the routine,” he says. “Mondays are all about estimating, bidding, reviewing plans, and qualifying bids.” And with MCC’s project pipeline nearly doubling in the last year, those Mondays are busier than ever.

Tuesdays, known as “Tactical Tuesdays” at MCC, are dedicated to team meetings focused on budgeting, change orders, and bid reviews—ensuring that MCC’s growth aligns with its ability to deliver quality projects. While consistent communication with teams, developers, and partners is key, Hanson also spends several days each week doing site visits. That’s where he can truly gauge whether a project is on track.

“I look for cleanliness and safety—those are the first indicators of how well a site is being managed,” he explains. “If there’s trash or things aren’t picked up, that’s a red flag.” With decades of experience—from carpentry apprentice to foreman, superintendent, and beyond—Hanson can assess a site’s progress within minutes of stepping onto it. “You can feel it just walking onto the site,” he says. His next move? Quickly relaying observations to superintendents and subcontractors, ensuring any issues are addressed immediately.

Every project comes with challenges—some bigger than others. Whether it’s discovering unexpected asbestos or hitting rock during excavation, quick decision-making is crucial to keeping things on track. But in the end, Hanson says, the effort is always worth it. MCC’s latest multifamily development, My Home Estates in Reedsburg, WI, is a testament to that.

“I’m really proud of My Home Estates,” he says. “It’s our biggest project to date, and it went exceptionally well—on time, on budget. The local subcontractors were top-notch.  It was a great project.” More importantly, it fulfilled a significant community need, becoming Reedsburg’s first 55+ development.

But Hanson’s drive extends beyond construction. He and MCC are deeply involved in Miracle League, an organization that provides baseball opportunities for children with physical and cognitive disabilities—including his own son. “Having [MCC President] Chris [Herschleb] and the entire MCC team so engaged in the Miracle League fundraiser really means a lot to me.”

Whether it’s getting his sons to 5 a.m. hockey practice in Madison, supporting Miracle League, or managing the complexities of restaurant, hotel, and multifamily construction projects, Hanson remains focused—something he believes is key to success.

MCC’s Safety Training Highlights